OLAPLEX No.9 Protective Hair Serum, 90 ml (Pack of 1)

Product Information

LA colourist Justin Anderson recently dropped the bombshell that tinted hair products may build up and change the colour of lighter hair over time. As part of our business model we do work with affiliates; if you directly purchase something from a link on this article, we may earn a small amount of commission.

Transparency lies at the heart of our philosophy which is why we have partnered with tech-platform – Provenance – to cut through the industry ‘noise’ and equip you with key facts that matter. The pollution index could be high depending on where you live, making a pollution protection essential to your skincare for haircare routine. The bond building brand that needs almost no introduction, OLAPLEX has been repairing our dry and damaged manes since 2014 (and we're all the better for it, to be quite honest). This keeps moisture under lock and key in the hair, improving the feel and giving it a glossy finish.Instead of killing my hair with straighteners (or whipping it up with a claw clip to hide the bleach damage, which I've been doing lately) I pulled my fingers through my lengths and flipped it to one side. If you were to ask any colourist or stylist for advice on how to get your hair back in tip top condition, it's highly likely they'll point you in the direction of Olaplex. I like to both blow and air dry my hair, but I noticed a particular difference after drying it with heat. apart is its patented bond building technology first and foremost, potent antioxidants, and a 48 hour pollution protection index. My coarse strands become seriously dry, and more prone to tangles; my waves lose their shape, becoming frizzy and fuzzed; no amount of product keeps the flyaway hairs down.

Simply rake a pump or two of the jelly-like serum through towel-dried hair and leave it to air-dry or blow-dry as preferred. This hair serum works really well to help seal the damaged ends of my hair and give it a nice shine.We are committed to developing products that deliver dramatic results while respecting environmental and human health so you never have to choose between good hair days, good health, and doing good for the planet. Antioxidants can prevent free radical damage, but your hair doesn’t absorb most of them like your skin does. I don't have the time nor energy to get out of the shower, apply the mask, wait for it to work its magic and then rinse it out. A serum – more lightweight, penetrable and something that doesn’t require rinsing out – boasts benefits that last between wash days. And the at-home products are just as good for keeping hair healthy and making styling smoother, so I’m always excited when the brand adds to its range.