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Fresca Mixed will be available in two varieties: Vodka Spritz and Tequila Paloma. Both flavors are 100 calories, 5% ABV, gluten-free, made with real spirits and contain zero sugar. Gold in the glass, this Pilsner-style beer brings classic toasted malt aromas and light bubbles – though some felt the flavour was a little too mild for their palate.
On the new launch, Senior Marketing Manager James Johnstone said: “ We’re excited to welcome Kranebet into our growing Italian portfolio and launch it in the UK. Kranebet offers a sweeter twist on the traditional London Dry Gin, perfect as a Gin & Tonic or as a twist on the classical Negroni. It’s rich brand history and traditional Italian flavors will appeal to a wide audience of UK consumers, whilst also having a special place in many Italians hearts.” Britvic's Brazilian flavors As a brand that was born on the beach, Corona embraces the outdoors in everything we do, because we believe that outside is where people best disconnect and relax. The feeling of the sun is one of the things that people love most about the outdoors and the Corona brand is always innovating to remind them of that feeling,” said Felipe Ambra, Global Vice President for Corona. Produced in Italy by Rossi d’Asiago distillers since 1924, Kranebet is an aromatic liqueur rich in juniper. Originally a popular pharmaceutical elixir, Kranebet uses carefully selected ingredients and artisanal distillation creating a ‘harmonious spirit, free from artificial flavoring and colors.’
The brand will debut in Canada this month: followed by the UK later this year and then other key markets in Europe, South America and Asia. Following the Canadian launch, the brand will then roll out to other global markets throughout the year and beyond. One thing to mention, lime was originally put bottles of beer in in Mexico to keep flies away. I’m sharing this fact out of necessity. People literally ALWAYS say it when you get lime in your beer. Next time someone says it I swear I’ll bite off my own ears…somehow. I have lime because DAMN it tastes good in a beer! Fall is an ideal season for Spindrift. It’s when the air is crisp, food turns heartier, and when many people return to where they feel the most at home to spend time with their loved ones.
Whether you’re taking part in Sober October, looking to moderate your intake for health reasons, or abstaining long-term, there’s never been a better time to be a non-drinker. And to prove it, we’ve sipped our way through 25 no- and low-alcohol beers to find the best alternatives. The Glow Up line provides consumers with ‘delicious, refreshing kombucha but also amplified benefits to support hair, skin and nail health; immunity; and digestion; for a gut-first wellness approach’. There’s no need to miss out on Ireland’s most famous brew as this alcohol-free version is every bit as hearty. Expect notes of sweet coffee, rich malt and just a hint of chocolate. Budweiser has also extended its Corona brand into low & no and hard seltzers. A non-alcoholic version of Corona, called Corona Cero, rolled into Tesco this month with a wider rollout expected in March across grocery and convenience.
UK spirits distributor Hi-Spirits is launching Kranebet Italian Gin Liqueur in the UK market this month. It’s no secret that reducing your alcohol intake has significant health benefits. According to a study by Alcohol Change UK, 70% of people who took part in Dry January reported better sleep, 86% said they’d saved money and 65% noticed improvements to their overall health. How is alcohol-free beer made? The super-premium category is being driven by the world beer and craft sector, as shoppers look to broaden their drinking repertoire, reveals Devon. These sectors grew 2.4% share of total beer in the last 12 weeks 4, he notes. “With the cost of a pint continuing to grow in the on-trade, we are seeing discovery happening at home as shoppers are more willing to try something new from a supermarket. This presents an exciting growth opportunity for retailers to broaden their beer offerings and entice customers to experiment. In response, earlier this year we launched Stella Artois Unfiltered, offering consumers a super-premium, craft beer-inspired alternative from the UK’s number one beer brand 5,” he says.
The new Corona Cero has the same crisp and refreshing taste, with subtle citrus notes that delivers a perfectly balanced flavour The launch marks Corona’s ambition to expand the drinks category with new innovations. In May 2022, the brand launched a flavored alternative to beer – Corona Tropical, the brand’s first lightly sparkling alcoholic drink made with a hint of real fruit juice. It was released in three different flavors – Guava & Lime, Raspberry & Lemon, and Grapefruit & Lemongrass. Corona Sunbrew 0.0% will first launch in Canada, with the winter launch carefully targeted for the time of year where most Canadians experience limited sunlight, making it ‘an ideal market to launch an innovation from a brand synonymous with the beach and celebrations outdoors’.Corono Cero hit shelves this month, with Stella Unfiltered and Corona Tropical to follow in the spring Because of this, brand is the most important factor for consumers when deciding which no & low product to buy – ahead of calories, ingredients, taste claim and ABV 3, cementing the opportunity around premium low & no options.
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