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The UK’s leading beauty retailer has launched its annual Beauty Trends Report for 2023. The report reveals six trends Boots predicts will shape the world of beauty this year, from emerging social media trends due to go mainstream, to the evolution of scientific skincare, and the rise of the hybrid shopping experience. The launch follows a strong start to the year for Boots beauty aisles, with double-digit YOY growth across premium beauty, skincare, self-selection cosmetics and haircare.* This year’s gifting landscape features a crop of chic, modern calendars to surprise anyone on your list. (Or make your countdown to December 25 that much more delightful.) For the beauty-obsessed, there are skin-care salves by Dr. Barbara Sturm or makeup from Charlotte Tilbury to add a party-ready glow to any regimen. Or, for gifts to recreate a mini spa day at home, you’ll find an advent calendar filled with divinely scented candles and bath products from Rituals . For French beauty lovers, YSL and Sisley-Paris both have calendars filled with a portable bazaar of their best-loved products. No matter what you choose, trust these will bring childlike wonder (or at least, radiant skin) to anyone who opens a door. When do advent calendars go on sale? US: Nordstrom | Net a Porter | Saks Fifth Avenue | Sephora | Ulta | Bloomingdales | Neiman Marcus | Macy’s | Lookfantastic US Skincare also continues to be popular with Boots customers, with the category seeing its three biggest ever consecutive sales weeks in December
e.l.f. Cosmetics also has a 24 day advent calendar called Snow Much Fun that also has a snow theme. It features 24 of their top rated makeup, skincare and tools. It’s available now at e.l.f. Cosmetics and e.l.f. Cosmetics UK. Despite the fact, as beauty editors, we feel as though there's advent calendar mania, we can't deny the appeal of saving a whole load of money on some of beauty's best products. Whether you're in the market for the best fragrance, best mascara or the best moisturiser, a great beauty advent delivers it all. The problem? You just have to make sure you're shopping for one that's worth the money.Trends that began in skincare are revolutionising the haircare category in 2023, from enhancing wash-day routines to advanced styling tools and personalised products.
Fuelled by data from 15m active Boots Advantage Card holders, combined with in-house expertise, Boots shares predictions across skincare, cosmetics and haircare.
Kiehl’s Advent Calendar
With over 1,300 offers and promotions available at Boots each month, in 2022 ‘Price Advantage’ (where Boots Advantage Card holders get access to lower prices) ranked as the top search term on the whole of boots.com.
Dr. Shafer says that beauty Advent calendars, in particular, are worth purchasing during the holiday season. "These are a great way to try different products you might not have normally seen or used,” he says. “The sample sizes also make great travel beauty items." Report launch follows a strong start to the year for Boots in beauty, driven by double-digit growth of premium beauty, skincare, self-selection cosmetics and haircare.While Shafer’s children prefer chocolate Advent calendars, he believes that the top-performing beauty Advent calendars cater to a wide variety of shoppers and blend products across categories—cosmetics, skincare, and fragrance. "I like the one from Diptyque, which has a mix of scent and skincare,” he shares. The magic of a beauty advent calendar isn’t just that it’s prettily decorated and designed to build excitement. Thanks to the ingenuity of some of our favorite beauty brands — and a dose of holiday magic — the age-old calendars are becoming more gift-worthy every year. Far from simple countdown devices for kids, they’re now treasure troves holding miniature versions of the most covetable makeup, skincare, fragrances, and more. Best Beauty Advent Calendars The rise in living costs will influence how customers shop for beauty in 2023, with savvy shoppers on the hunt for hidden gems and affordable finds – the self-selection cosmetics category at Boots (including affordable and mass market brands such 17, Rimmel, NYX Makeup and Maybelline) saw a 20% increase in sales last year.
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