Fanola Official No Yellow Shampoo 1000ml

Product Information

Neutralise brassy and yellow hair with the L’Oreal Serie Expert Silver Shampoo. This powerful purple shampoo is blended with magnesium and brass busting violet pigment and will care for and correct your client’s blonde tresses.

Redken’s Color Extend treatment shampoo is enriched with a deep violet pigment that’s extremely effective at cooling warm undertones and counteracting yellow tones. As well as working wonders to clean up dull blonde shades, the hydrating shampoo uses a Triple Acid Protein complex to strengthen the hair cuticle and nourish each strand. These fortifying proteins hydrate and protect each strand to prevent the damage that’s a common side effect of bleaching and toning hair. This is a strong colour-correcting shampoo, so we recommend wearing gloves while massaging it into hair to prevent staining on the hands. You’ll only need to leave it in the hair for a few minutes. For an extra blonde-boosting benefit, follow with the conditioner and conditioning treatment mask in the same range. You don’t have to have dyed hair to benefit from purple shampoo. In fact, those with naturally blonde and naturally silver hair find it reduces undertones. To keep hair looking its blonde best between salon visits, minimise washing and rinsing it to avoid dumping your toner straight down the drain. Also try washing in cooler water to avoid stripping colour out of dyed hair. When not washing with purple shampoo, be sure to use a shampoo for colour-treated hair as this will protect the colour molecules intact. Infused with softening hydrolysed silk, the Indola Silver Shampoo works hard to neutralise brassy tones whilst repairing the hair structure, which may have been compromised in the bleaching or colouring process. If you’re adding a purple shampoo to your regimen, start by using it once a week and only build up if needed. Remember that while purple shampoo is a beneficial tool in keeping color fresh, it’s important not to go overboard. “If you start to notice too much or an overload of purple tone in your hair, put the purple shampoo down,” he says. “Opt for a clarifying shampoo to remove the tone and keep your purple shampoo routine to once a week or less. Alternate using it with color-safe shampoos—or mix them together for less violet deposit.” How do you choose the right purple shampoo formula for your hair?Purple shampoo can dry out your hair. Look for one that is formulated to overcome that obstacle, leaving your hair soft, shiny and undertone free. If you’re a keen swimmer, use a hair protector to keep chlorine from stripping your hair colour and turning it yellow or even green, and rinse hair immediately after swimming. We used the purple shampoo twice a week and found that it kept our honey blonde highlights looking creamy and cool – even two months post colour. It lathered well in the hair, smelt refreshing and didn’t feel drying once rinsed, although we’d still recommend following up with a nourishing conditioner to pamper our hair and seal the hair cuticle. Top tip: we massaged the foaming shampoo into our hair for two minutes to make sure each strand was properly coated. For most coloured blonde hair, a purple shampoo is a non-negotiable. It’s how you keep your bottle blonde shade bright and brassiness-free in between hair appointments (hint: it can even help you stretch out how often you need to get your hair coloured).

Purple shampoos are also a fantastic addition to your salon retail offering to help your clients maintain their beautiful blonde hair between colour appointments. If your client is interested in purchasing a purple shampoo to use at home, advise them to start using their purple shampoo once a week to begin with to avoid over toning their blonde tresses. SHOP PURPLE TONING SHAMPOOS AT SALONS DIRECT Come summer, bottle blondes know the importance of preserving hair color at home. This is where the best purple shampoo for your hair, whether it’s a traditional cleanser or a deep conditioning treatment, comes into the equation. “Blondes have more fun, but the fun doesn’t last long!” jokes colorist Richy Kandasamy. “Blondes have a very light palette—and delicate, clean blonde color tends to fade faster, lose shine, and can look brassy or yellow very fast.” Below, find a breakdown of how purple shampoos work to keep hair color bright and vivid, as well as how best to work them into your routine. What is a purple shampoo? As for how to apply, the process is pretty on par with regular shampoo: Wet, lather and rinse. However, this is a shampoo you only need to use once a week, or even fortnightly depending on how your colour is looking. It’s also important to never leave a purple shampoo in your hair for more than five minutes as it may stain the hair; the goal is cool-coloured blonde, not violet.First, you don't want to use a purple shampoo every day. Our experts suggest swapping one in for your regular shampoo once every few weeks, or when you want to brighten your shade or minimize brassiness or yellowing. As for how to use a purple shampoo, for best results, allow it to sit for three to five minutes before rinsing to fully penetrate the hair.