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Fred Again T-Shirt Fred Again Long Sleeve Gift For Friends T-Shirt

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Fred again..'s Boiler Room had become a rare dance music/pop culture crossover moment, lending momentum to the producer's rise and bringing in a slew of new fans — both from the worlds of electronic and even those previously unfamiliar with the genre. "I'm secure enough to admit that I only started listening after the Boiler Room set,” says 27-year-old Grace who lives in London. “I'd heard some of my mates going on about him for about six months beforehand but I'm not really into that kinda music usually, so I happily ignored. Now I'm in the top 0.01% of listeners on Spotify which is pretty embarrassing, after only discovering him half way through the year.” Fred again.. was no longer simply an electronic act, but instead a mainstream musician — garnering a legion of fans as enamoured with the man as the music. Reflecting on the rise of EDM in 2014, Carl Cox famously said: “I don’t think it’s ‘underground vs overground,’ I just think it’s pop culture versus people who actually love the music." His point was that commercial dance music can act as a stepping stone for listeners, who eventually discover the genre's origins. As Fred again..'s unstoppable rise continues, only time will tell if the legions of fans he's attracted will become underground converts, or if he will be an isolated phenomenon. Will "Fredagainia" remain so, or will it eventually transform into “dance music mania?”

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